Mumbai: November, 2013: Pranda an Indian jwellery company has rolled out its outdoor campaign with India’s premier outdoor agency Global Advertisers. To create a buzz for this brand, Global has deployed its premium sites located at posh areas, catering to high income group of society.
Sanjeev Gupta, MD, Global Advertisers said “Our team has executed the campaign on large size hoardings, strategically positioned and visible from all angles. Keeping in mind the festive and wedding season ahead, our client has witnessed increase in footfall at the stores from the day one of our outdoor campaign.”
Global has promoted the campaign in Mumbai and also in tier II cities of Gujarat.