Mumbai: Ekta World invites people to test their destiny by participating in LIFE KA CHANCE contest which has been promoted through an outdoor campaign by India’s premier out-of-home agency-Global Advertisers in Mumbai. Ekta World, a renowned Mumbai based builder has lucrative contest on their flagship residential projects- Ekta Virar and Ekta Nashik. The real estate brand has launched a contest where people can win a flat. This is a first-ever non-government initiative to make owning home easy in a big city.
The creatives have successfully enjoyed the face value of Bollywood legend Anil Kapoor. As a brand ambassador of this contest, Anil Kapoor spreads the message to onlookers that taking risk and grabbing right opportunities in life is very important to make your dream come true.
Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers said, “We have executed many campaigns of Ekta World and this one highlights their contest. We have created large size outdoor campaign for their “Life ka Chance” contest for Mumbaikars by using Hoardings and gantries across the city.For the first time, bollywood’s acting legend and evergreen Anil Kapoor has been showcased in the creatives of a Real estate company.”