Mumbai: Arkade Builders engages Global Advertisers for the outdoor promotions of their upcoming project, Arkade Art in Mira Road, offering 1,2, 2.5, 3 & 4 BHK apartments. The builder has pioneered the concepts of self-contained residential townships and commercial business districts in Mumbai. Executed by Global Advertisers, the OOH campaign of Arkade Art stands out in the clutter of ads because of its wide and larger than life display in Mumbai.Every Arkade Art creation is adorned with glass railing, premium quality International tiles and branded fittings. Quality checks have been done at every stage to make sure home is decorated with nothing but the finest and the same has been conveyed through the outdoor campaign.
Sanjeev Gupta, MD, Global Advertisers, said, “We are glad to be associated with Arkade Builders. We have done an outdoor campaign for them according to their target audience and selected outdoor property covering the elite population of Mumbai.”
The objective of the campaign was to spread the message of their new residential project across Mumbai. Thus, a high mileage campaign with a large size out of home media property was executed. The choice of hoardings for this campaign has turned out very effective for the client.