Cadbury launches 5 Star with extra caramel on Outdoors with Global Advertisers

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Mumbai: India’s premium chocolate brand launched an outdoor campaign to promote its 5 Star with extra caramel. Global Advertisers, a premier OOH agency, executed the campaign on its hoardings with an effective visual of product on OOH medium.  Cadbury 5 Star is an irresistible combination of taste and texture – delivered by smooth milk chocolate and chew caramel and nougat. The product was recently refurbished with extra caramel, this has been supported by a campaign that showcases all new Cadbury 5 Star with ‘extra caramel’.

“Global Advertisers deployed large hoardings to reach out to larger number of audience. It’s a very popular brand and hence we have taken very selective locations to put up our displays,” said, Sanjeev Gupta, MD, Global Advertisers.”

The campaign aims at chocolate lovers across Mumbai.

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