Global Advertisers creates OOH buzz for Google Maps

Mumbai: Google India engages Global Advertisers for the outdoor promotion of their mobile based app, Google Maps that helps users with satellite imagery, street maps, street view, real-time traffic conditions and route planning for traveling by foot, car, bicycle or public transportation by showing an alternative and faster route to reach their destination easily. The OOH media agency has conveyed the same on large billboards across Mumbai. The brand communicates; Jab traffic ka haal badalta hai, toh sadke rang badalti hai’ in its ad campaign, referencing the red-blue lines that indicate traffic levels on the google map.

Sanjeev Gupta, MD, Global Advertisers, said, “We are glad to be associated with Google India. We have executed their outdoor campaign targeting their key audiences by selecting premium outdoor property across Mumbai.”

The objective of the campaign was to spread the benefits of using Google map while traveling in the city. A high mileage campaign with a large size out of home media properties has been executed. The choice of hoardings for this campaign has turned out very effective for the client.andheri-50x20-2

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Global Advertisers puts up premium hoardings for Bollywood Movie Ishq Junoon.

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Mumbai: Global Advertisers has engaged its finest billboards for bollywood movie Ishq Junoon. Ishq Junoon is a 2016 Indian Hindi-language film written and directed by Sanjay Sharma and produced by Anuj Sharma and Vinay Gupta under their banners Shantketan Entertainments and Vinr Films.

Speaking on the campaign, Sanjeev Gupta, Managing Director, Global Advertisers, said “Outdoor advertising plays an important role in promoting movies across the city to increase the footfall at the box office. We have executed the campaign for – Ishq Junoon on hoardings situated near the malls, catering masses.”

The movie cast includes Rajbeer Singh, Divya Singh, Akshay Rangshahi, Raj Aryan and Reshad Delawar Khan.

Global Advertisers creates giant OOH Campaign for Vibrant Ceramics 2016.

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Mumbai : The campaign reaches out to larger number of commuters to increase footfalls for the Vibrant Ceramics exhibition from 16 – 18 December, 2016 at Sabarmati Riverfront, Vallabh  Sadan, Ahmedabad, Gujarat – India. Mumbai being the industrial hub, the out-of-home campaign of the event has been executed by India’s premium OOH agency – Global Advertisers in Mumbai.

“Mumbai being the commercial capital of Indian has highest amount of investment and setting up Vibrant Ceramics exhibition will help everyone to interact with each other. It is a gathering for people related to real-ceramic sector at one place.. So, we have created a campaign to get the maximum footfalls at the venue.” Said Sanjeev Gupta, MD, Global Advertisers.

Addressing several challenges and recognizing various facets of prosperity; Vibrant Ceramics is one-of-a-kind initiative that aims towards unifying and synergizing the key players and solutions providers. As the customers, manufacturers, researchers, technologists and innovators come over on the common platform to discuss, share, debate and celebrate the best of the Ceramics Industry.

Zee Classic engages large billboards of Global Advertisers for Ye Aaj Ka Classic Hai with Arjun Kapoor

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Mumbai:  India’s premier Hindi movie channel, Zee Classic has engaged hoardings across Mumbai to promote its new show Ye Aaj Ka Classic Hai with Arjun Kapoor. Executed by Global Advertisers, the OOH promotion of Ye Aaj Ka Classic Hai with Bollywood heartthrob Arjun Kapoor successfully captured the attention of audience. For the first time in Television history, any channel will give every decade of Bollywood films, its own dedicated time.

speaking on the campaign, Sanjeev Gupta , MD, Global Advertisers, said “We have executed outdoor campaigns for Zee network in the past and Ye Aaj Ka Classic Hai is a very interesting concept as its slogan says Ye Aaj Ka Classic Hai. Yahan Har Zamane Ka Apna Time Hai. We truly appreciate their marketing strategy for this show. We are sure that the channel will get good TRPs of the show.”

Some of the initial themes of this show are Shandaar Sixties (Mon-Fri 10am) The 70s Mix (Mon-Fri 1 pm), Best of 80s/90s (Mon-Fri 4pm & 7pm) and B&W Classic (Every Sat 7am).

Global Advertisers puts up premium hoardings for UBER

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Mumbai: Global Advertisers, India’s finest outdoor agency has been roped in to promote taxi service app-Uber. The agency has offered its best hoardings to create buzz around the premium services of Uber. After entering the Indian market about three years ago, Uber made several addition to its services that were brought in keeping the Indian riders in mind exclusively.

Commenting on the campaign, Sanjeev Gupta, Managing Director, Global Advertisers, said, “We are glad to be a part of Uber’s outdoor campaign. With powerful creatives and positioning of our A+ hoarding, we are able to successfully capture the attention of commuters on the way for our prestigious client.”

Looking at the cost-conscious Indian market, in November 2014, Uber launched the UberGO service, featuring a new fleet of low cost hatchbacks. With the introduction of UberGO, the service started to make a lot more sense to daily commuters with the fares priced even lower than kaali-peeli taxis.

Global Advertisers puts up huge display for Tanishq’s Diwali offering – Shubham, starring Deepika Padukone

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Mumbai: Tanishq’s Diwali offering – Shubham starring Deepika Padukone has launched outdoor campaign with India’s most trusted out-of-home agency, Global Advertisers. The Shubham collection is reminiscent of India’s heritage where the ornate motifs and elaborate sculptures of the majestic temples at Hampi, Gujarat and Bhubaneshwar have been meticulously translated into breathtaking designs. In order to create buzz for their products, the OOH agency has engaged large size hoardings for the promotion of SHUBHAM jwellery.

Global Advertisers, distinguished for its quality hoardings and market expertise has executed more than 100 outdoor campaigns for fashion and lifestyle brands since inception. Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers, said “We understand how promotions are different during Diwali. Our team has chalked out special plan for  Tanishq’s Diwali offering – Shubham keeping in mind their objective and TG. With our OOH campaign, we hope to get great footfall at the stores.”

SHUBHAM collection by Tanishq is a tribute to the superlative architectural brilliance of craftsmen offering authentic designs for festive season.

Global Advertisers puts up huge display for BIBA showcasing its festive collection

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Mumbai: BIBA Apparels Private Limited (BIBA), one of the finest clothing brands of women ethnic wear has launched outdoor campaign with India’s most trusted out-of-home agency, Global Advertisers. In order to create buzz for their products, the OOH agency has engaged large size hoardings for the promotion of BIBA products. Contemporary ethnic fashion at affordable price is BIBA’s commitment to fashion enthusiasts, offering ladies’ churidars and dupatta sets in cotton, in shades of every color, and with irresistible color combinations and patterns. And, to communicate this to their TG, the brand can be seen on large hoarding formats across Mumbai.

Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers, said “We understand how apparel and fashion industry works and our team has carved out plan for BIBA keeping in mind their objective and TG. With our OOH campaign, we hope to get great footfall at their stores.”

Global Advertisers, distinguished for its quality hoardings and market expertise has executed more than 100 outdoor campaigns for garment sector since inception.