Nueclear Healthcare Limited along with Thyrocare launches “Nueclear” services for cancer patients through OOH campaign by Global Advertisers

JOGESHWARI 40X40 MT (3)(1)

Mumbai: Nueclear Healthcare Limited, a specialized chain of hospitals and Thyrocare, an internationally recognized testing laboratory, launched “Nueclear” – PET-CT imaging services for patients in just rs Rs 9999. To make people aware about this new service, they have recently entered in the OOH world and rolled out their first outdoor campaign with India’s premier outdoor agency Global Advertisers in Mumbai.
Global Advertisers executed the campaign by selecting right locations catering to the right audience. The wide hoarding network of Global Advertisers helped the brand to effectively communicate the message of their new service to larger number of audience.
“We have dedicated our best hoarding for this noble service pertaining to cancer patients who find it difficult to afford PET-CT tests. Global Advertisers has the largest number of premium hoarding at strategic positions to enhance the reach of our client. We are sure to yield the best results from our campaign for our client. Said, Sanjeev Gupta, MD, Global Advertisers.

Advertisements

Gurukrupa builders assigns outdoor promotion to Global Advertisers

Gurukrupa

Mumbai: To gain the maximum visibility, Global Advertisers has deployed hoardings at prominent locations for the outdoor promotion of Gurukrupa builders. The Marina Enclave is a residential development by the Gurukrupa Group. It has a thoughtful design and is well equipped with all the modern day amenities as well as basic facilities and has started luring consumers towards its new project through OOH.

“Gurukrupa Marina Enclave is one of the finest housing projects in Mumbai. We understand the nature of real estate OOH projects and hence designed the strategy which would lead a successful campaign. The awareness spread from this campaign is amazing and it was evident from day one.” Said Sanjeev Gupta, Managing Director, Global Advertisers.

Global Advertisers executed the campaign in Mumbai making the presence of the brand felt in every corner of the city. The creatives used in the campaign stood out from all the other hoardings in the city.

2014 could be a springboard for OOH sector

2014 could be a springboard for OOH sector

The outdoor advertising sector has usually been used to getting the short end of the stick as far as getting advertising budgets is concerned. Over the years, the OOH advertising spends have seen growths of as low as 2 per cent. 2013 was a somewhat better year for the sector. The outdoor industry formed 6.2% of the total advertising spends in 2013, according to the Pitch-Madison Media Advertising Outlook (PMMAO). This Year Next Year, a study by Group M, too says that 2013 saw the OOH industry grow by about 6%. Expectations, both from analysts as well as OOH players themselves, was much more positive for 2014 considering it was an election year. In fact, PMMAO predicted a growth rate of 8.2 per cent, while Group M’s studies pegged the growth rate at 8.8-9 per cent for 2014.

Read More Here 

Global is top SME OOH Player in India

Global Advertisers, the leader in innovative outdoor media solutions, has been declared as one of the top 100 SMEs of India. The award, which is in its second edition attracted 63,819 nominations across the country. Mr. Sanjeev Gupta, MD, Global, Advertisers, accepted the award at a function held at a five-star hotel in Mumbai.

The high-profile event was attended by Sumitra Mahajan, speaker, Lok Sabha and Kalraj Mishra, the Union Minister of Micro, Small and Medium Enterprises (MSME).

Mr. Gupta was understandably happy with the development. ‘‘We have been in business for the last 18 years and have won over 350 awards. I credit my team with their excellent media planning and execution skills and their mastery of disruptive innovation for helping us reach this level. I dedicate this award to the over 1 Lakh satisfied customers who have kept supporting us year after year. Thank you, everyone!” said Mr Gupta.

 

The India SME Forum, a not for profit initiative, nurtures entrepreneurship and supports innovative, globally competitive SMEs in India.  

 

Growing demand for OOH monitoring system- Sanjeev Gupta

Are you looking for weather-proof sites?

OR

Thinking about the monitoring report for OOH?

 

We have been discussing the need of reporting system for a long time now. Recently, OOH agency – Milestone Brandcomm had launched monitoring tool for marketers and soon this will be available for other players in case it is successful. Secondly, advertisers are also looking for rain proof flexes and sites. With increasing expectations from outdoor advertising: its time for us to be ready with smart solutions such as digital billboard, flex with improved flex material and strong based site to bear the brunt of extreme weather conditions. Our collaborative efforts can make a big difference in restoring faith in the medium.

For the record, Global has spearheaded the revolution in outdoor media – arresting consumers’ attention as well as driving home the message effectively. Mobile vans, taxi, bus shelter, Z-boxes, street furniture, fleet graphics, digital displays at mails and multiplexes, ferries, amusement parks, airplanes, swimming pools and rest rooms have been creatively exploited by Global to communicate with consumers on the go. That explains why Global has been the leading outdoor media partner for all major sectors over the last 18 years.

 

Call Now Mr. Amit Gupta – 9820 797 773 Or Email –amit@globaladvertisers.in

 

 

Join us on

Lai Bhaari engages Global Advertisers for OOH promotion

 

Hoarding in Mumbai- Lai Bhaari - Global Advertisers - OOH Media

OOH Medoa - Mumbai - Lai Bhaari - Outdoor Advertsing - Global Advertisers

Ritesh Deshmukh Starter Lai Bhaari - Outdoor Media Partner Global Advertisers

Bollywood actors are increasingly looking at roles in Marathi films, every passing year. While last year we saw a few Hindi film actors making their Marathi debut, 2014 too, will have its share of introductions to the industry. Lai Bhaari directed by Nishikant Kamat marks Bollywood actor ’s debut in Marathi cinema. He will be seen fighting goons and mouthing dialogues in this action-packed flick. Bollywood heartthrob, Salman Khan will also be seen in a short cameo role in this movie.

To promote the film, Riteish has launched an outdoor campaign in Mumbai. The campaign has been executed by Global Advertisers.

Commenting on this, Sanjeev Gupta, MD, Global Advertisers, said “We understand the market of marathi movie segment, hence our team at Global has selected such areas where the population of marathi speaking people are large.”

Top 3 points of modern outdoor advertising for brands – Sanjeev Gupta

  1. Marketers need to understand that the OOH medium is not limited to hoardings. It is a sensitive medium providing direct connection with end consumer.
  2. Brands need to be willing to pay for innovations. Underlining the immense scope for innovations in the OOH space, the medium has no placement limitations.
  3. The focus should be on creating conversations around the OOH touch points.

For the record, Global has spearheaded the revolution in outdoor media – arresting consumers’ attention as well as driving home the message effectively. Mobile vans, taxi, bus shelter, Z-boxes, street furniture, fleet graphics, digital displays at mails and multiplexes, ferries, amusement parks, airplanes, swimming pools and rest rooms have been creatively exploited by Global to communicate with consumers on the go.

That explains why Global has been the leading outdoor media partner for all major sectors over the last 18 years.

Call Now Mr. Amit Gupta – 9820 797 773 Or Email –amit@globaladvertisers.in

Join us on